Basketball - 24 May 2022 - Leagues & cups
North American basketball’s NBA will next year resume its regular season fixture in Europe after today (May 24) announcing that the Chicago Bulls and Detroit Pistons will face off in Paris.
Soccer - 24 May 2022 - Sponsorship
Uefa, European soccer’s governing body, and its Team Marketing agency, have gone to market to find a new global sponsor for the Champions League to fill the package vacated by Gazprom after the partnership with the Russian oil giant was terminated earlier this year.
American football - 24 May 2022
American football’s NFL has today (May 24) announced four new International Home Marketing Areas (IHMA), territories in which NFL clubs are granted marketing, fan engagement, and commercialization rights.
Soccer - 24 May 2022 - Media rights
L’Equipe, the French free-to-air digital sports broadcaster, has acquired an extensive package of national team soccer rights from Europe’s governing body UEFA until 2026.
Soccer - 24 May 2022
The 2022 edition of the FIFA World Cup, the pinnacle of national teams soccer, will be watched by a television audience of more than 5 billion people when it takes place in Qatar at the end of the year, president of the sport's FIFA world governing body Gianni Infantino said yesterday (May 23).
Cricket - 24 May 2022
Zee Entertainment, the Indian media group, has agreed a long-term global media rights deal with the Emirates Cricket Board for the UAE T20 League, the planned short-form cricket competition in the United Arab Emirates (UAE), it has today (May 24) been announced.
Soccer - 23 May 2022 - Federations & NOCs
Soccer United Marketing (SUM), the marketing arm of Major League Soccer, has extended its commercial partnership with the Mexican Football Federation until 2028.
Cricket - 23 May 2022 - Sponsorship
Lancashire County Cricket Club (LCCC), one of England’s 18 professional first-class domestic teams, and Emirates, the United Arab Emirates-based airline, have agreed a new long-term partnership extension until 2029.
Tennis - 23 May 2022
The All England Lawn Tennis and Croquet Club (AELTC), organizer of the prestigious Wimbledon grand slam, said it is “considering its options” after the men’s ATP and women’s WTA top-tier professional tennis tours withdrew ranking points from this year’s tournament over its decision to ban Russian and Belarusian players.
Olympics - 23 May 2022 - Financial
The International Olympic Committee (IOC) has revealed total revenues of $7.6 billion for the 2017-21 Olympic cycle after staging the delayed 2020 games in Tokyo last year.